Business Development

Case Study: (Cold) Warm Calling

Case Study: Cold Warm Calling Challenge Sales is hard, and nothing is harder than trying to sell a new product in a new category. Convincing …

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Case Study: Galactic Farming (Aerospace Professionals)

An agricultural company needed to tap into the knowledge of aerospace professionals to learn about satellite imagery technology for their customers on land.

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Case Study: Goliath, Meet David (Start-Up Innovators)

Maven connects a Consumer Goods company with experienced innovation consultants, deepening insights and assisting in the development of future strategy.

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Case Study: With A Little Help From My Friends (Corporate Ventures)

A Corporate Ventures team was growing quickly and needed more support for their portfolio companies, so they used Maven to provide customized resources.

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Case Study: Reinventing the Pinwheel (Brand Development)

A consumer goods company used a panel of Maven experts to assist in their brand development and product repositioning within the premium snack category.

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Case Study: Don’t Go Chasing Waterfalls… Or Should You? (Design Process)

Leaders tasked with evaluating a design process needed to understand high level issues and specific advantages and drawbacks of various methodologies.

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Case Study: Breath of Fresh Air (Market Entry Analysis)

A product strategy group used Maven to source anonymous perspectives and conduct a market entry analysis for their superior sterile air filtration product.

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Case Study: Unstuck (Hydrophobic Coating Applications)

The licensing group at an industrial manufacturer uncovered untapped hydrophobic coating applications, identifying bright new licensing opportunities.

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Case Study: The Business of Brains (Clinical Data Collection)

The ventures team at a global healthcare company launched a Virtual Ideation Panel of healthcare professionals to discuss the future of clinical data collection.

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Case Study: What’s Mine is Mine (Intellectual Property Consultants)

Maven connects an IP management team with intellectual property consultants to assess cases of patent violation to uncover promising licensing opportunities

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